Arrows & Icons Magazine

Arrows & Icons is a community magazine I developed about environmental design, signage and wayfinding. It's a place where practitioners of any experience level can come together, share knowledge and engage in conversation based around a common passion for the built environment.

  • Independent, Boise ID
  • 2009-2010
  • Identity Design, Content Strategy, Interface Design, Front-end Development, Back-end Development
  • arrowsandicons.com

Description //

When I started Arrows & Icons there weren’t many other design blogs focusing on environmental design, and generally not a ton of online discussion about the discipline. I wanted to build a platform that would provide valuable long-form content in a traditional monthly format, and encourage members of the community to contribute articles and participate in discussions on the site.

Masthead design
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Front page with the current "issue" articles. Site accent colors change with each issue.
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Article detail page. The site was built with the Wordpress platform for easy publishing.
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Example feature article illustration
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Email newsletter template
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Twitter background
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Project Credits

Creative Director
Ryan Lascano
Interaction Designer
Ryan Lascano
Copywriter
Ryan Lascano, et al
Front-end Developer
Ryan Lascano
Back-end Developer
Ryan Lascano