Barrique 33 Wine Tours

Barrique 33 Wine Tours offers intimate, all-inclusive tours through France's Bordeaux wine country. We worked with Barrique 33 to develop a brand and a story that carried through the identity, marketing materials and website.

  • Carew Co, Boise ID
  • 2010
  • Branding, Information Architecture, Interface Design, User Experience, Front-end Development, Back-end Development

Description //

Claude, the founder of Barrique 33, is a french native filled with stories of growing up in France’s wine country. When he decided to retire from managing the famed Sun Valley Resort, he started Barrique 33 Wine Tours to offer a limited number of guests a very personalized adventure through his home country. The challenge was to create a rich and immersive experience with the brand and marketing materials that give potential clients a taste of the adventure before they left the comfort of their own homes.

Final identity design with custom lettering
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Unused identity concept
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Alternate versions and color palette
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Business cards and color variations
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Homepage with a collection of objects to explore
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Homepage popup with custom lightbox
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Tours landing page
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Interactive tour map outlining each day of a tour
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Itinerary that works in conjunction with the tour map to detail each day of a tour
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Project Credits

Creative Director
Paul Carew
Interaction Designer
Ryan Lascano
Copywriter
Leigh Ann Dufurrena, Corrin Olson-Guigon
Front-end Developer
Ryan Lascano
Back-end Developer
Ryan Lascano