Laurier University
Wilfrid Laurier University is one of Canada's fastest-growing universities. Located in Waterloo, Ontario, has been consistently ranked as one of Canada's top schools for both undergraduate and graduate studies. It's three campuses serve more than 12,000 students.
Description //
After receiving an RFP for a redesigned signage and wayfinding system for the school, I decided follow the outline and design a system as an independent conceptual exercise as practice for designing wayfinding systems. As noted in the RFP, the Laurier campus was expanding and the school needed a more flexible signage system. After doing some research on campus wayfinding and looking at their existing signage, I designed a solution that was simple, clear and easy to use. The concept is modern and prominently features the school seal as a design element.